Facebook Campaign Plan
Continue posting pictures of the films showing in the week
Continue creating facebook events
Focus on getting more like and shares (interaction)
Raffle for a Lyric Theatre Bundle (Ticket, T-shirt, and a Mug)
Make people like and share the post
Winner is picked at the end of the month
Winner has to be still following the Facebook page
Planned posting that gets Facebook friend into a routine
Monday
Free Popcorn Reminder
Scavenger hunt post
Tuesday
Promotion of dinner and a movie for the week
Wednesday
History / Fact about the Lyric Theatre
Thursday (Last night of a run)
Reminder to catch the final show times
Friday (Start night of a run)
Week at a glance post
Saturday
Trailer of what is playing
Reminder of show times
Notes:
Keep the profile picture as the Lyric Theatre logo
Maybe change the cover photo to the picture of the premier movie
Come up with more ways to have interaction on Facebook posts and increase following
We think persistency and consistency is key